{"id":1422,"date":"2020-03-05T09:52:46","date_gmt":"2020-03-05T08:52:46","guid":{"rendered":"https:\/\/sneakerspirit.courir.com\/en\/?p=1422"},"modified":"2020-10-29T16:14:17","modified_gmt":"2020-10-29T15:14:17","slug":"beyonce-glam-designer-for-her-ivy-park-x-adidas-capsule-collection","status":"publish","type":"post","link":"https:\/\/sneakerspirit.courir.com\/en\/beyonce-glam-designer-for-her-ivy-park-x-adidas-capsule-collection\/","title":{"rendered":"Beyonc\u00e9: glam designer for her Ivy Park x Adidas capsule collection"},"content":{"rendered":"<p>2020 is barely under way and Beyonc\u00e9 has already set her sights on holding onto her superstar crown for the next decade. The proof is her much-anticipated Ivy Park x Adidas capsule collection.<\/p>\n<p>The singer announced the collaboration with the sportswear brand in April 2019 calling it the &#8220;partnership of a lifetime.&#8221; Last month she published 6 posts on her Instagram account unveiling the project&#8217;s first pieces and &#8220;thug&#8221; accessories: grillz, anklet and earrings.<\/p>\n<p>And boom! This week she posted a cool short video where she showcases the same glam attitude with other models. It unveils more products from the unisex collection: hoodies, joggers, trainers, stiletto boots and a body&#8230; There are three signature colours: burgundy, orange and white. To find out more, we need to be patient and wait another few fays. The official launch is scheduled for January 18th!<\/p>\n<p><iframe loading=\"lazy\" title=\"adidas x IVY PARK\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/hhMsewwy9s0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<p><strong>Ivy Park post #MeToo<\/strong><\/p>\n<p>To refresh your memory, Beyonc\u00e9 cofounded her sportswear brand in 2016 with the British fashion retailer Topshop. She named it Ivy Park after her daughter Blue Ivy who is now 8 years old (and Park in a nod to outdoor sports). She bought back her shares two years later following racism and sexual harassment allegations against the Arcadia Group&#8217;s CEO (which owns Topshop), Philip Green. Vintage Ivy Park collections are still available on Asos and Zalando.<br \/>\nWith 138 million Instagram fans, this collection is looking to be the year&#8217;s fashion success story! You can now sign up to the Ivy Park and Adidas websites to get real-time updates.<\/p>\n<p>Photo credit: Adidas<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2020 is barely under way and Beyonc\u00e9 has already set her sights on holding onto her superstar crown for the next decade. The proof is her much-anticipated Ivy Park x Adidas capsule collection. The singer announced the collaboration with the sportswear brand in April 2019 calling it the &#8220;partnership of a lifetime.&#8221; Last month she [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":1422,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[450],"tags":[],"class_list":["post-1422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-style","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Beyonc\u00e9: glam designer for her Ivy Park x Adidas capsule collection - Sneaker Spirit<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sneakerspirit.courir.com\/en\/beyonce-glam-designer-for-her-ivy-park-x-adidas-capsule-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beyonc\u00e9: glam designer for her Ivy Park x Adidas capsule collection - Sneaker Spirit\" \/>\n<meta property=\"og:description\" content=\"2020 is barely under way and Beyonc\u00e9 has already set her sights on holding onto her superstar crown for the next decade. 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