{"id":32104,"date":"2025-06-17T13:06:21","date_gmt":"2025-06-17T13:06:21","guid":{"rendered":"https:\/\/sneakerspirit.courir.com\/fr\/?p=32104"},"modified":"2025-06-17T13:06:23","modified_gmt":"2025-06-17T13:06:23","slug":"mode-5-marques-marseillaises-emergentes-slow-fashion","status":"publish","type":"post","link":"https:\/\/sneakerspirit.courir.com\/fr\/mode-5-marques-marseillaises-emergentes-slow-fashion\/","title":{"rendered":"5 marques marseillaises \u00e0 suivre de pr\u00e8s\u00a0"},"content":{"rendered":"\n
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Clap de fin pour la premi\u00e8re \u00e9dition de la Slow Fashion Week \u00e0 Marseille. L\u2019occasion de revenir \u2014 et surtout de retenir \u2014 cinq labels \u00e9mergents qui dessinent les contours d\u2019une mode plus responsable, inventive et r\u00e9solument marseillaise<\/em>.<\/p>\n<\/blockquote>\n\n\n\n


Atelier Regain<\/strong><\/a> : quand l\u2019upcycling rime avec engagement social <\/strong><\/h2>\n\n\n\n

Cr\u00e9\u00e9e en 2021, Atelier Regain est bien plus qu\u2019une marque de mode \u00e9co-responsable, c\u2019est le studio d\u2019upcycling de Frip\u2019Insertion, une branche d\u2019Emma\u00fcs<\/strong>. <\/p>\n\n\n\n

Au c\u0153ur de son atelier, des tissus r\u00e9cup\u00e9r\u00e9s \u2014 jeans, couvertures en laine et autres textiles \u2014 sont transform\u00e9s en pi\u00e8ces uniques, v\u00eatements ou accessoires. Mais ce qui fait toute la diff\u00e9rence, c\u2019est l\u2019\u00e9quipe qui fa\u00e7onne ces cr\u00e9ations : des couturi\u00e8res en parcours d\u2019insertion<\/strong>, un temps \u00e9loign\u00e9es de l\u2019emploi, qui acqui\u00e8rent ici un savoir-faire pr\u00e9cieux<\/strong> et un nouveau souffle professionnel<\/strong>.<\/p>\n\n\n\n

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Atelier Regain ne s\u2019arr\u00eate pas l\u00e0 : le studio organise aussi des ateliers de couture et des sessions de sensibilisation, invitant le public \u00e0 repenser sa consommation textile<\/strong>. Lors de la Slow Fashion week de Marseille, elle s\u2019est m\u00eame associ\u00e9e \u00e0 Agn\u00e8s. B<\/strong>, marraine de cette premi\u00e8re \u00e9dition. R\u00e9sultat ? Une marque profond\u00e9ment ancr\u00e9e dans son territoire, qui prouve qu\u2019on peut allier style, \u00e9thique et impact social \u00e0 Marseille.<\/strong><\/p>\n\n\n\n


Captcha Lab<\/strong><\/a>, la fabrique du textile <\/strong><\/h2>\n\n\n\n

Bas\u00e9 \u00e0 Marseille, Captcha Lab<\/strong> fond\u00e9 par Charlotte Denner<\/strong>, s\u2019impose comme un laboratoire de cr\u00e9ation \u00e0 la crois\u00e9e de l\u2019artisanat<\/strong> et de la recherche textile<\/strong>. La marque revendique une production consciente<\/strong>, en rupture avec les logiques industrielles. Chaque pi\u00e8ce est r\u00e9alis\u00e9e \u00e0 la commande<\/strong>, \u00e0 partir de fins de rouleaux ou de v\u00eatements de seconde main enti\u00e8rement d\u00e9construits puis r\u00e9invent\u00e9s.<\/p>\n\n\n\n

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Chez Captcha Lab, rien n\u2019est laiss\u00e9 au hasard : le v\u00eatement devient un terrain d\u2019exp\u00e9rimentation organique, pens\u00e9 comme un objet vivant, unique, en constante mutation<\/strong>. Dans son atelier marseillais, Charlotte cr\u00e9e des pi\u00e8ces, \u00e0 la fois sculpturales tout en \u00e9tant portables, qui marient utilit\u00e9 et po\u00e9sie. Parmi ses cr\u00e9ations embl\u00e9matiques : un pantalon oversize \u00e0 rabat<\/strong>, des tops \u00e0 d\u00e9coupes<\/strong> ou \u00e0 capuche int\u00e9gr\u00e9e<\/strong> qui jouent avec les lignes du corps, et un sac de course revisit\u00e9<\/strong> en accessoire de mode. La marque d\u00e9cline aussi son esth\u00e9tique exp\u00e9rimentale aux bijoux, avec notamment un collier hu\u00eetre<\/strong> au design aussi organique que d\u00e9routant.<\/p>\n\n\n\n

Plus qu\u2019un label, Captcha Lab est un manifeste pour une mode futuriste et engag\u00e9e. <\/strong><\/p>\n\n\n\n


Capobianco<\/strong><\/a>, bijoux bruts et sensibles <\/strong><\/h2>\n\n\n\n

\u00c0 la crois\u00e9e de l\u2019artisanat, de la m\u00e9moire familiale et de l\u2019esth\u00e9tique urbaine, la marque Capobianco<\/strong> incarne une nouvelle g\u00e9n\u00e9ration de cr\u00e9atrices marseillaises. Form\u00e9e \u00e0 la bijouterie apr\u00e8s un passage dans le luxe, Juliette Moutte<\/strong> imagine des pi\u00e8ces uniques \u00e0 partir d\u2019argent recycl\u00e9 et d\u2019\u00e9l\u00e9ments chin\u00e9s, fondus et retravaill\u00e9s dans son atelier-boutique<\/strong> du 5e arrondissement.<\/p>\n\n\n\n

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Chaque collection s\u2019inspire de Marseille \u2014 ses friches industrielles, sa garrigue, ses ruelles br\u00fblantes \u2014 pour donner naissance \u00e0 des bijoux \u00e0 l\u2019allure brute et po\u00e9tique<\/strong>. Capobianco bouscule les codes du bijou classique avec des formes libres.<\/p>\n\n\n\n

Engag\u00e9e dans une d\u00e9marche responsable<\/strong>, la marque propose des \u00e9ditions limit\u00e9es, en circuit court, dans une volont\u00e9 assum\u00e9e d\u2019upcycling. R\u00e9solument locale, mais ouverte aux collaborations, Capobianco s\u2019inscrit dans un \u00e9cosyst\u00e8me cr\u00e9atif marseillais en plein renouveau<\/strong>. Une p\u00e9pite \u00e0 (re)d\u00e9couvrir, entre design affirm\u00e9 et artisanat.<\/p>\n\n\n\n


Maison Mascarello, boucles d\u2019art <\/strong><\/h2>\n\n\n\n

Nouvelle venue sur la sc\u00e8ne cr\u00e9ative marseillaise, Mascarello<\/strong> imagine des sacs uniques \u00e0 partir de mat\u00e9riaux r\u00e9cup\u00e9r\u00e9s localement notamment des chutes de cuir et fins de stocks<\/strong> aupr\u00e8s d\u2019artisans de la r\u00e9gion et de La R\u00e9serve des Arts Sud.<\/p>\n\n\n\n

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Pens\u00e9s comme des objets hybrides<\/strong> entre design et artisanat, les sacs Mascarello se distinguent par leurs lignes arrondies et leurs d\u00e9tails singuliers. Les boucles, sculpturales, ont \u00e9t\u00e9 r\u00e9alis\u00e9es en collaboration avec la designeuse marseillaise M\u00e9lissa Mariller<\/strong>, ajoutant une touche de caract\u00e8re \u00e0 des accessoires qui attirent instantan\u00e9ment l\u2019oeil. <\/p>\n\n\n\n

Entre d\u00e9marche circulaire et esth\u00e9tique affirm\u00e9e, la Maison Mascarello apporte un vent d\u2019air frais sur la cr\u00e9ation marseillaise\u2026 en passe de souffler sur la capitale. <\/strong><\/p>\n\n\n\n


Sal\u00e9<\/strong><\/a>, entre terre et mer  <\/strong><\/h2>\n\n\n\n

N\u00e9e en 2021 de l\u2019envie de redonner du sens \u00e0 la mode, Sal\u00e9 <\/strong>est une marque marseillaise engag\u00e9e qui s\u2019inscrit pleinement dans l\u2019upcycling<\/strong>. Fond\u00e9e par Lucie Gr\u00e9zaud, ancienne collaboratrice de maisons de couture parisiennes, la marque revisite v\u00eatements et textiles d\u00e9laiss\u00e9s pour leur offrir une seconde vie.<\/strong><\/p>\n\n\n\n

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Ici, chaque pi\u00e8ce est unique, fruit d\u2019un savoir-faire artisanal et d\u2019une d\u00e9marche responsable. Lucie ne se contente pas de cr\u00e9er : elle partage aussi sa passion en proposant des ateliers participatifs, des visites de friperies marseillaises, et m\u00eame des sessions de team-building autour de la mode durable.<\/strong><\/p>\n\n\n\n

En conjuguant cr\u00e9ativit\u00e9, engagement local<\/strong> et \u00e9ducation \u00e0 la consommation<\/strong>, Sal\u00e9 incarne une nouvelle fa\u00e7on de penser le v\u00eatement, qui s\u00e9duit autant les passionn\u00e9s de mode que ceux qui souhaitent agir pour la plan\u00e8te.<\/p>\n\n\n\n

Article de Julie Boone<\/strong>. <\/p>\n","protected":false},"excerpt":{"rendered":"

Clap de fin pour la premi\u00e8re \u00e9dition de la Slow Fashion Week \u00e0 Marseille. L\u2019occasion de revenir \u2014 et surtout de retenir \u2014 cinq labels \u00e9mergents qui dessinent les contours d\u2019une mode plus responsable, inventive et r\u00e9solument marseillaise. Atelier Regain : quand l\u2019upcycling rime avec engagement social  Cr\u00e9\u00e9e en 2021, Atelier Regain est bien plus […]<\/p>\n","protected":false},"author":24,"featured_media":32111,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[4060,122],"tags":[4121,4123,4122,4124,4120,350,4125,4126,4108],"class_list":["post-32104","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brands","category-fashion","tag-atelier-regain","tag-capobianco","tag-captcha-lab","tag-maison-mascarello","tag-marques-eco-responsables","tag-marseille","tag-sale","tag-sfw","tag-slow-fashion-week","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"\n5 marques marseillaises \u00e0 suivre de pr\u00e8s\u00a0 - Sneaker Spirit<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez 5 marques marseillaises \u00e9mergentes \u00e0 suivre, rep\u00e9r\u00e9es lors de la Slow Fashion Week. 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