If 2025 raised the questions, 2026 is beginning to sketch out the answers. Crystal ball in hand, fashion reveals a few clear lines: brazenly claimed individuality, ecological awareness, and new creative voices shaping a year that already looks momentous.
Predictions of Pinterest
A true barometer of trends, Pinterest has now established itself as a tool for expression. Embraced by content creators and brands alike, the platform functions as a vast moodboard where fashion, interior design and beauty intersect. In 2026, this cross-disciplinary approach to inspiration is set to intensify.
For the year ahead, Pinterest has identified 21 major trends, including the rise of circus core, retro aesthetics and glamoratti. Behind these labels, one common thread stands out: the pursuit of individuality. Moving away from standardized silhouettes and mimicry often encouraged by algorithms, 2026 champions personal curation.
Intricate lace, utilitarian khaki, repurposed brooches, icy blue everywhere… These elements sketch out a more subjective approach to fashion, where each piece tells a story. Signals that had already begun to emerge in 2025, particularly at SNSP and which now seem only to be gaining strength.
A year defined by responsible fashion
While ethical concerns are now fully embedded in industry discourse, 2026 is shaping up to be a pivotal year. Copenhagen Fashion Week celebrates its 20th anniversary in January, and again in August, reaffirming its central role in redefining the sector’s standards. As its director sums it up…
“Celebrating 20 years doesn’t just mean looking back; it also means questioning the role Copenhagen Fashion Week can continue to play in the future of fashion.”
From 27 to 30 January, the runway shows will spotlight the Nordic scene, with brands such as Bonnetje, The Garment and Sson meeting Copenhagen Fashion Week’s 19 requirements. More than a showcase, Copenhagen continues to act as a laboratory, where eco-responsibility is not a peripheral narrative but a condition for inclusion in the official calendar.
In the south of France, Marseille is carrying this momentum forward with the second edition of Slow Fashion Week, announced by the Baga collective. Scheduled from 5 to 13 June, the event returns with a bold slogan: “Marseille, capital of responsible fashion.” Following a well-received first edition, this alternative Fashion Week aims to establish a different rhythm, combining runway shows, workshops, pop-ups, exhibitions and talks. Here, fashion is conceived as a local, committed ecosystem, in direct dialogue with its territory. The city of Marseille and particularly its mayor, Benoît Payan is strongly supporting the initiative.
A year of firsts
2026 will also be marked by a series of highly anticipated debuts, reshaping the map of international luxury. Matthieu Blazy will present his first cruise show for Chanel in Biarritz. Jonathan Anderson, meanwhile, will unveil his first cruise collection for Dior in Los Angeles. Two very different settings, yet the ocean as a shared anchor point.
Another key moment to watch: the first steps of Grace Wales Bonner at the helm of artistic direction at Hermès. A nomination that has sparked high expectations, as her work on identity, craftsmanship and cultural narratives strongly resonates with today’s luxury challenges. In a different register, Ralph Lauren will choose Milan to present its Autumn-Winter 2026 collection, an unprecedented move for the American house.
On the pop culture front, the 2026 Met Gala is already shaping up to be a standout event, with an all-female lineup of hosts: Beyoncé, Venus Williams and Nicole Kidman. While the evening’s theme has yet to be revealed, it will be tied to the Metropolitan Museum of Art’s upcoming exhibition, “Costume Art”, suggesting a broader reflection on clothing as a cultural artefact, in line with the spirit of the Met Gala.
Finally, the Football World Cup hosted on the American continent across Canada, the United States, and Mexico will once again highlight just how deeply sport and fashion continue to feed off one another. Adidas, the competition’s official sponsor, is expected to further strengthen its influence there, at the intersection of performance and lifestyle.
2026 is turning out to be an important year for fashion. More conscious without being moralizing, more creative without giving in to uniformity, it outlines the contours of an industry seeking to rediscover meaning. A year to watch closely, both on the runways and at the margins, where possible futures are already being imagined.
