Festival Season: What to Wear to Shine from Paris to Marseille?

May 10, 2026 | Culture, Fashion, Lifestyle, Music

As every year, California’s Coachella kicks off the season of open-air music events. While stars take turns on stage across the Atlantic, the line-up of French festivals has nothing to envy the American giant. Here’s a quick roundup of the festivals not to miss, along with a style guide to enjoy them without compromising on fashion. 

A Vibrant Line-Up

June will kick off with We Love Green on 5, 6 and 7 June at the Bois de Vincennes. As soon as the lights go down, the celebrations will head south for the 28th edition of Marsatac on 12, 13 and 14 June. Set in the idyllic surroundings of Parc Borély, just steps from the Prado beaches, the Marseille-based festival invites festivalgoers to extend the experience after enjoying the local Slow Fashion Week. It’s the perfect opportunity to listen to favorite artists while discovering the energy of local talents such as the Twerkistan collective. The line-up is remarkably eclectic, shining a spotlight on rap infused with diverse influences, with artists including La Rafleuse, who recently released a striking debut album, Jeune Morty and the enigmatic menaceSantana.

At the beginning of July, the Vincennes Racecourse will host the young yet already influential institution that is Yardland. For its latest edition on 3, 4 and 5 July, the festival has secured international stars such as singers Jorja Smith and Rema, alongside London rapper Skepta, further proving the event’s growing reputation abroad. Sunday promises a trip back to the late 2000s with collective Logobi GT headlining the stage. A nostalgic return to the roots that will give festivalgoers the perfect excuse to bring back their best “little step forward, little step back” moves.

Style Guide: How to Make the Trends Your Own

To step onto the lawns of the Bois de Vincennes, inspiration naturally comes from the festival’s headliners such as Addison Rae and Theodora. Beyond being pop culture icons, every one of their outfits is analysed and recreated by fans. Among the most replicated looks is the layering of several bras to create a corset-style top. To complete the outfit, pair leg warmers with mini shorts or a micro skirt. As for footwear, comfort comes first without sacrificing style. A pair of Adidas Superstar trainers is the obvious choice. A silhouette making a major comeback in recent months, with none other than Theodora as its ambassador.

Marseille’s climate calls for a slightly different approach. The ideal festival outfit should be hybrid, incorporating swimwear for an impromptu dip in the Mediterranean before or after the concerts. The bikini becomes the cornerstone of the look, elevated through sheer layers and openwork fabrics. On foot, the Nike Air Rift stands out as the ultimate essential. Lace-free and secured only with a velcro strap, the pair slips on and off in seconds. Its split sole provides optimal grip for dancing across the festival grounds while remaining perfectly suited to the rugged trails of the calanques.

For those nostalgic for the Tumblr era and the early 2010s heading to Yardland, the wardrobe embraces a return to the future. Out comes the slogan V-neck T-shirt with extra points if it comes in neon colors. The flat-brim cap remains a practical shield against the sun while instantly adding a touch of “swag” in the style of Lilas Villeneuve. For bottoms, two camps emerge: purists will go for skinny jeans (or even jegging) to fully commit to the throwback aesthetic, while others may favor oversized fleece shorts inspired by joggers. To complete the silhouette, a pair of ASICS Gel-Cumulus 16 trainers add the final technical touch for dancing until the early hours.

From the lawns of We Love Green to those of Yardland, summer is shaping up to be unforgettable. Armed with your best layered looks and favorite accessories, you’re ready to join the crowd. Because while the headliners put on the show on stage, it’s the energy and style of festivalgoers that truly give these gatherings their unique soul. Get your outfits ready, the music is about to begin!