EXHIBIT SELECT: WHEN ADIDAS GETS INTERESTED IN WOMEN’S SIZES

Jul 13, 2023 | Footwear

@adidas is launching a new line of basketball gear for women’s sizes.👟 A major first for the German brand, which has chosen to enhance its sportswear offer. This season, it’s with the Exhibit Select model that the iconic label is standing out in the discipline.⛹️‍♀️

According to its management, one came up with this look through the data which was gathered from the testimonies of female athletes and everyday customers. Featuring neoprene details, the sneaker offers great heel comfort. Precision and stability would also have been Adidas’ priorities in its development, with a cushioning system in the sole for even more support. The pair will officially go on sale on August 1, 2023, but can already count on famous athletes such as @candaceparker to honor it.. 🏀